All over the UK radio listeners are hearing the message, especially from the BBC, that they can hand their old FM radio in at any major home audio retailer and get a discount on a shiny new DAB radio.
Tag Archives: commercial radio
Radio Station Rebrands
10 March 2010 – 08:20
A radio station rebrand can be one of the toughest decisions the management of a radio station can make. It’s even more challenging to get all the radio station imaging sounding just right for the rebrand so that you can start to plant your new brand name and slogan into the listener’s head.
What is a Radio Jingle?
13 April 2009 – 12:24
The answer to “What is a Radio Jingle?” dates back to the early 1920s.
